BUSINESS almost came to a halt on Friday afternoon in Mbare as vendors temporarily shelved their trade for free entertainment as they joined hundreds of people who gathered at OK Mbare to watch dancehall sensation Soul Jah Love perform at NetOne’s OneMoney roadshow.
BY WINSTONE ANTONIO
The Pamamonya Ipapo hitmaker backed by his Conquering Family headlined the OneMoney roadshow alongside other dancehall chanters Blot and Silent Killer as NetOne takes their recently-launched mobile money service to the people.
There was pushing and shoving as people wanted to catch a glimpse of the singer who was dressed in army camouflage, much to the delight of the fans.
Through his energetic flawless set, Soul Jah Love proved why he is regarded among the best dancehall artists in the country, belting out hit after hit that had the audience singing along.
In an interview with The Standard Style on the sidelines of the event, NetOne’s public relations manager John Nyashanu said they will be taking the OneMoney product across the country with the next roadshow taking place in Bulawayo.
“We have just unleashed our new kid on the block, OneMoney. This is a mobile money transfer platform that we have just revamped. As you are aware, we previously had what we called One Wallet, but that’s now water under the bridge. We have revamped this platform and we are now going to different communities telling the people about this new kid that we now have,” he said.
“We will be going to people telling them that this platform enables them to transact extremely evenly. We now have the OneMoney debit card, which enables them to transact in much the same way they do with their bank card.”
Nyashanu said they had received an overwhelming respond from the market, which shows that people have embraced the service.
“The response from the market is unbelievable and spectacular. People have realised that OneMoney is the way to go. Before unveiling it to the public, we tested it about four months ago and we then finally put it to the people and they have appreciated it very much,” he said.
According to the report by the Postal and Telecommunications Regulatory Authority of Zimbabwe, the government-owned mobile operator has maintained pressure on rivals recording the largest growth in subscriber base in the second quarter ended June showing that NetOne’s subscriber base grew by 7,7% to 5 480 073 from the previous quarter’s 5 089 448.
NetOne has been aggressive in its bid to grow the subscriber base, registering more than 500 000 in the first quarter on the back of its OneFusion package. The package has become a game changer in the industry due to its affordability as well as compatibility as it fuses voice, messages and data all in one bundle.
Its customer centricity has seen the operator being rewarded, bagging two awards at the 2017 Service Excellence Awards.