By Sandra Maricho
Preparations for this year’s 11th edition of the Miss Gweru pageant are on course with organisers expecting to hold rehearsals every Saturday at Gweru Sports Club until August 10.
Midlands modelling guru and Image Modelling Agency founder Mavis Koslek confirmed to Standard Style that 17 models had been identified to battle for honours in the pageant, one of the most popular showcases in the country.
She said she would be taking them through paces ahead of the pageant to be held in the Midlands province capital on August 16.
“Basically, l would be looking at their intelligence, etiquette, personal hygiene as well as personal appearance,” Koslek said.
She said this year’s competition would focus around quality of contestants with great composure.
“My expectation is to see a strong competition that will unveil intelligence with a purpose of beauty and also to have strong brand ambassadors for Gweru City of Progress,” Koslek said.
“The pageant is all about selecting girls who are passionate about their city and the people around them. We are expecting to have a fruitful basket of intellectual girls that can carry over into the national and international level.”
Koslek said the number of entries would be usually high at the beginning, but as time goes on, they decline due to challenges or elimination at earlier stages.
She reiterated that although the economy was not doing well at the moment, the Miss Gweru pageant must keep growing and had to be supported.
The modelling guru described Miss Gweru as a pageant on its own focusing on contestants from the town who are given the opportunity to compete and become brand ambassadors of Gweru for a year.
Outgoing Miss Gweru Lisa Nyamdela, a fifth year medical student at the University of Zimbabwe, will hand over the crown, but Koslek believes Nyamdela deserves another chance on the ramp, this time on a national platform.
“I have entered Lisa into the Miss World Zimbabwe 2019 auditions and I am very confident she will do very well,” Koslek said.
Nyamdela is the chairperson of the Cervical Cancer Nutrients Campaign, which she launched in October last year.