Tobacco crop under threat from fungal disease

TRB plant pathologist Mike Maranda said the board was working on several interventions to reduce the impact of the disease.
By Nhau Mangirazi Apr. 25, 2025

Matabeleland South props up tobacco production

TIMB acting chief executive Emmanuel Matsvaire said the regional presence would drastically reduce the distance farmers travel, lowering costs and increasing access to markets.
By Nhau Mangirazi Apr. 23, 2025

Marketing strategy and entrepreneurial competitiveness

One way for the pan-African entrepreneurs to construct a marketing strategy is to put into action the following marketing strategic conceptual steps:
By Farai Chigora and Tabani Moyo Apr. 20, 2025

Inaugural China-Zim Tobacco Expo on the cards

The expo was conceived following engagements between TIMB and AEA Association officials at the 2024 China International Import Expo in Shanghai.
By Ashton Ndakusiya Apr. 15, 2025

Outbound vs inbound marketing: What it means for Zim businesses

Before diving in, here are some key terms in the marketing world, particularly digital marketing.
By Denver Kunaka Mar. 28, 2025

Digital marketing and entrepreneurship

Businesses can understand their audience, track conversions better, and make decisions based on data with the assistance of these technologies.
By Farai Chigora and Tabani Moyo Mar. 23, 2025

Tobacco industry goes digital with biometric farmer registration system

The country is Africa’s leading tobacco-growing nation and the world’s fourth-largest producer after China, Brazil and India.
By Obert Siamilandu Mar. 7, 2025

2025 tobacco marketing season opens

Tobacco is Zimbabwe’s top export crop and the second largest forex earner after gold.
By Ashton Ndakusiya Mar. 6, 2025

Don’t trade local currency component on parallel market, TIMB tells growers

Tobacco farmers will retain 70% of their proceeds in United States dollars and get the balance in local currency.
By Nhau Mangirazi Mar. 3, 2025