Business Opinion: Rebranding and entrepreneurship
Rebranding occurs when there are multiple reasons for an organisation to consider doing so. Some of the most common reasons for rebranding are as follows:
By Farai Chigora and Tabani Moyo
Mar. 9, 2025
Business opinion: Brand modification against rebranding of SMEs
brand modification is when we maintain the current brand name but only adjusting the characteristics of the presented offerings
By Farai Chigora
Sep. 4, 2022
Premium
Zanu PF’s controversial 2030 plot a calculated assault on democracy, says new report
News
Jun. 8, 2025
